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探究印刷行业的未来前景

印刷行业的范围遍布全球各地,实在是太大,具体可拆分为几个不同版块去探究:

The printing industry spreads all over the world, it's too big, and it can be divided into several different sections to explore:

书本类印刷品

Books printed matter

(广告单、海报、画册、杂志、报纸等商业印刷品;教科书、试卷、笔记本等教育学习类印刷品)

(advertisements, posters, picture books, magazines, newspapers and other commercial printed matter; textbooks, examination papers, notebooks and other educational printed matter)

前景:受数字化冲击影响较大,印刷量将大幅降低,被取代是大势所趋

Prospects: by the impact of digital impact, the printing volume will be greatly reduced, replaced by the trend of the times

数字化书刊类产品相对于印刷品的优势有:无复制成本、无实体(便携)、可动态影音、可交互式体验、更环保等。

The advantages of digital books and periodicals products are as follows: no copy cost, no entity (portable), dynamic video, interactive experience, more environmental protection, etc..

至于取代的时间表,小编猜测,商业印刷在五至十年内会大部分取代,教育类的涉及行政,时间可能会很长。

As for the timing of the substitution, Xiao Bian speculated that commercial printing would be largely replaced in five to ten years, and that education could involve national administration, and the time would be long.

场景1:

Scene 1:

当年商家参展需要携带大量公司画册等宣传资料到展会城市,展会结束后,还会携带大量画册(未发完的画册与感兴趣的其它商家画册)回到公司。而采用数字化,双方通过蓝牙或展馆的WIFI交换下公司资料即可。

Exhibitors need to bring a lot of publicity materials to the exhibition city, after the exhibition, will also carry a large number of picture books (not finished picture album and other interested merchants picture book) back to the company. By using digital, both sides can exchange the company information through Bluetooth or WIFI of the exhibition hall.

场景2:

Scene 2:

学生上课也再不用大包小包了,一台平板一支电子笔就搞定了。

Students do not need to pack in class, a flat, an electronic pen on the deal.

英语书上的单词或短句点击就可以知道正确发音了,甚至可以能辨别你的发音是否正确,错在哪里。书本上的某个字句有链接,可点击到链接直接扩展学习。历史书本上的某个事件有相关的视频等等

If you click on the words or short sentences in the English book, you can know the correct pronunciation, and even can identify your pronunciation is correct, where is wrong?. A sentence on a professional book has links, and it can be clicked to link to expand learning directly. There's an event in history books, videos and so on

以上均是现有技术噢。

All of the above are the existing technology.


包装类印刷品

Packaging printed matter

(纸箱、纸盒、纸卡、塑料盒、铁皮盒等包装类印刷品 )

(cartons, paper boxes, paper cards, plastic boxes, tin boxes and other packaging printing)

前景:随着产品竞争激烈,商家越来越重视产品包装,愿意付更多成本制作出精美包装,印刷包装行业的整体利润率会有所提高。所以更优质的包装材料与各种繁杂工艺的使用将广泛流行。

Prospects: with the fierce competition in the products, more and more attention to product packaging, more willing to pay more cost to produce exquisite packaging, printing and packaging industry overall profit margins will be improved. Therefore, more high-quality packaging materials and the use of miscellaneous processes will be widely popular.

材料上塑料、铝箔纸、艺术纸的使用会更多。

Plastic, aluminum foil, art paper will be used more.

工艺上除了烫金凹凸UV之内的传统工艺外将会开发更新式的印刷工艺。

In addition to the traditional process of gilding and embossing UV, the printing process will be developed.

包装外观更加多样化,不再完全是立方体的天下,开始有各种异型包装。

Packaging appearance is more diverse, no longer completely cube world, began to have a variety of special-shaped packaging.

其它类 印刷品

Other printed matter

(标签、铭牌,产品表面的图案印刷等等)

(labels, nameplates, patterns on the surface of the product, printing, etc.)

前景:暂未有替代技术,但市场已基本饱和,将整体保持现状

Prospects: there is no alternative technology, but the market has been basically saturated, will maintain the overall situation

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所以整体印刷的前景是书本类衰落,包装类壮大、其它类基本保持现状

So the prospect of the overall printing is the decline of books, the growth of packaging, and other basic status quo

不过近年受外部经济影响,印刷行业算比较萧条,但对印刷这个从业人员过多、素质良莠不齐的行业来说,这有利于优胜劣汰,促进行业的健康发展

But in recent years, affected by the external economy, the printing industry is relatively depressed, but the printing of the practitioners too much, good quality of the industry, which is conducive to the survival of the fittest, and promote the healthy development of the industry

随着商业印刷品的需求与数码印刷成本的进一步降低,数码印刷将会进一步蚕食传统印刷的市场。

With the demand for commercial printing and the further reduction of digital printing costs, digital printing will further erode the traditional printing market.

另外数码印刷只是印刷的一种方式,但我们这里讨论的印刷其实是泛指从印前到后道完成的整个生产过程,所以就不过多的讲某项技术的提高。

In addition, digital printing is just a way of printing, but the printing we discuss here is generally refers to the whole process of production from prepress to finish, so it is more about the improvement of a technology.

二、印刷业不算是劳动密集型企业

Two, the printing industry is not labor-intensive enterprises

印刷业的机械化程度在国内制造行业内算是比较高的,不算是劳动密集型企业。

The degree of mechanization of the printing industry in the domestic manufacturing industry is relatively high, not labor-intensive enterprises.

随着国内工人工资的不断提高,企业主更愿意采用自动设备。如书本的装订、包装的模切、烫金、糊盒等都已经有了全自动设备。连之前需要大量人工的精裱盒也有全自动设备。

With the increasing wages of domestic workers, entrepreneurs are more willing to use automatic equipment. Such as book binding, packaging die cutting, bronzing, paste boxes have already been fully automated equipment. Even before the need for a large number of artificial fine mounting box also has automatic equipment.

印刷厂除了部分手工必须采用人工外,大部分都可以采用机器,也就意味着可以由少量工人生产出大量产品。

In addition to the manual part of the printing plant must be manual, most of the machines can be used, which means that a small number of workers can produce a large number of products.

三、中国印刷行业的产品质量已经接近欧美等发达

Three, the quality of Chinese printing industry is close to developed countries such as Europe and America

印刷行业发达的是德日美。印刷技术并非高精尖技术,设备出口到国内没有限制,所以国内使用的设备和生产技术基本能和发达没有太大差距,这也是为什么有大量印刷产品出口到国外原因之一。另外中国的人力成本很低、环保成本从来没有计算、产业链完整等也是几个重要原因。

The most developed countries in printing industry are Germany, America and japan. The printing technology is not sophisticated technology, equipment exported to domestic no restrictions, so the production technology and equipment used in China can not too big gap with the developed countries, which is why there are a large number of printing products exported to foreign countries and one of the reasons. In addition, China's human cost is very low, environmental costs have never been calculated, the integrity of the industrial chain is also a few important reasons.

当然,设备制造和印刷科技的研发这块,还是德日非常强势,这个差距就非常明显。

Of course, equipment manufacturing and printing technology research and development, or Germany and Japan is very strong, this gap is very obvious.

另外,发达的数字化更加猛烈,数码印刷更加繁荣也是几个特点。

In addition, the digitalization of developed countries is more fierce, and digital printing is more prosperous. 

以上文章来源于济南画册印刷http://www.sdyszb.com/

 
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