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印刷厂与客户之间如何避免印刷效果争议?

  印刷争议是印刷厂与客户交往过程中不愿意遇到、但也经常遇到的问题。印刷争议的出现,其中的原因之一可能是印刷厂出厂的成品印刷质量不合格,另外还有一个重要原因,即客观存在的印刷误差。对于长期从事印刷的专业人士来说,有一部分印刷误差是客观存在、不可能避免的;而对于接收印刷品、在成品验收中起着决定性作用的客户来说,有时并不是完全了解这些误差。

  Printing disputes are the most difficult problems in the process of communication between the printing plant and the customers, but also the most frequently encountered. One of the reasons for the emergence of printing disputes is that the printing quality of finished products in printing factories is not qualified, and there is another important reason, that is, objective printing errors. For professionals who have been engaged in printing for a long time, part of the printing errors are objective and impossible to avoid. For those who play a decisive role in receiving printed matter and finished products, sometimes these errors are not fully understood.

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  这样,在印刷厂与客户交接成品的过程中,往往是印刷厂认为自己出厂的产品是合格的,而客户却坚持认为产品不合格、甚至不能接受。结果,出现争议后,双方沟通十分困难,客户认为印刷厂成品不合格,却在找借口、无理狡辩;印刷厂认为客户无理取闹、付款资信存在问题。

  In this way, in the process of printing factories and customers to hand over the finished products, they often think they are qualified, but the customers insist that they are not qualified or even acceptable. The result, after a dispute, the communication between the two sides is very difficult, customers think printing products are not qualified, but looking for an excuse, irrational sophistry; printing that customer credit problems, unreasonable payment.

  在此,建议大家可以向客户简单介绍印刷中客观存在的误差,让作为行外人的客户心悦诚服,减少甚至甚至避免争议。

  Here, we can recommend to the customer introduce errors existing in printing, let outsiders as customers reduce or even avoid the dispute satisfaction.


 
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