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济南印刷厂家介绍关于印刷的知识

印刷是当今社会企事业单位宣传广告中必不可少的一种。 印刷作为一种图象与文字复制的技术,它的社会意义在于在复制文字与图象的同时记录、传播着相应的历史文化,因此,早出现印刷技术的必然是人类文明的古国。印刷作为一门用来复制的实用技术是中国人发明的,我们所熟知的印章即是它的早期雏形。印章在我国历史上出现的很早,大约在殷代即已经有大量由金属、石、陶、骨等制作的印章。早期的印章多为阴文,也就是文字凹于印面,再后来又出现了阳文印章,即文字凸出于印面,印章在历史上主要的使用功能是作为记号或标记的证明,尚不是以复制为主要目的工艺形式,但是简单的印章中包含了复制技术中凸版及凹版的深刻原理,对于印刷技术的发明在印的观念上以十分重要的启迪。

Printing is an essential part of advertising in enterprises and institutions in today's society. As a kind of technology of printing image and text copy, it is the social significance of recording and spreading a corresponding history and culture, and at the same time in the copied text image so the earliest printing technology of the country is the human civilization. Printing, as a practical technique for copying, was invented by the Chinese. It is known as the early prototype of the seal. The seal appeared very early in the history of our country. Around the time of Yin Dynasty, there were a large number of seals made of metal, stone, pottery and bone. The seal of the early multi Yin Wen, also text is concave on the printing surface, then the embossed seal, namely text protruding from the seal surface, seal in the history of the main function is used as proof mark or mark, is not the main purpose is to copy the process form, but simply contains a seal deep copy printing and gravure technology in principle, for the invention of printing technique in India's concept with very important inspiration.

济南印刷厂家http://www.sdyszb.com/在唐朝初期,我们中国人发明了雕版印刷术,用梨木或枣木作版材,用刀把图文刻出来,然后在版面上涂上墨,然后将纸张覆盖在着墨的印版上,再用刷子在纸上施加压力刷拭,完成图文的转印。这一时期的雕版印刷有一个明显的缺陷,即每一新的图文信息都需要一重新雕刻一块新的木版,而木版的雕刻过程是很费力费时的,而这一问题的解决方案早也是出现在我国。

In the early Tang Dynasty, we Chinese invention of woodblock printing plate, made with rosewood or Zaomu, with a knife carved out in the pages of graphic, and then coated with ink, and paper covered in ink on the plate, then brush pressure brush on paper, complete text transfer. This period of woodblock printing has an obvious drawback that every new information needs a re carving of a new block of wood, and wood carving process is very laborious and time-consuming, and the solution to this problem is the earliest to appear in china.

宋代,毕升发明了胶泥活字印刷。活字由单个字符组成,可以组合在一起印刷出相关图文信息,用完拆开后又可以重复使用。

In the Song Dynasty, Bi Sheng invented clay type printing. Movable type is composed of individual characters, which can be printed together with relevant graphic information, and can be reused after being disassembled and disassembled.

后来,随着雕版技术和活字印刷的发展,公元1340年,我国发明了彩色雕刻套印版,即将同一版面的内容,按色彩要求雕刻成几块同样大小的印版,各用一色,逐次加印在同一张纸上,颜色从初的两色到后来的五色和七色。到17世纪20年代,发明了木版水印版,其印刷品刻工精细、颜色妍丽、浅深适度、鲜丽如生。

Later, with the development of technology, the engraving and printing of the year 1340, China's invention of the color overprint is carved version, the same page content, according to the requirements of color carved pieces of the same size plates, each with a color, successive printed on the same page, from the beginning of the white color to the later five and seven. By 1620s, the invention of woodblock printed version, the fine carving, beautiful color, moderate, bright as superficial and deep.

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在活字发展到14世纪,有个德国人谷登堡总结了经验和当时印刷技术成果,发展出了铅、锑、锡合金活字,使的文字印刷的成本大大降低、质量和速度大大提高,为世界印刷史作出了突出的贡献。

In the type of development in Fourteenth Century, a German Gutenberg summed up the experience and then printing technology, the development of lead, antimony, tin alloy type, so that the print cost is greatly reduced, greatly improve the quality and speed, and made outstanding contributions to the world history of printing.

画册形象能很好的展示出公司的实力,且有提升的效果,画册设计是展现一个公司整体形象的标志,所以画册设计是很重要的。但是明确画册设计应满足的基本条件和作用具体是怎样的下面我们来了解游一下:

Album image can be a good display of the company's strength, and there is a promotion effect, album design is to show a company's overall image of the logo, so the album design is very important. But we should know the basic conditions and the function of the album design:

1.计风格与企业品牌形象如出一格,这样更能加深画册公司宣传力度和对其记忆。

1. plan style and enterprise brand image, such as a grid, so that more can deepen the propaganda and memory of the album company.

2.应该具有公司产品盒目标人群受的关系,从而产生兴趣。

2., should have the company product box, target population relations, and thus generate interest.

3.应有诱惑力,使目标人群能接受公司产品或服务的推荐。

3., the temptation should be given to target groups to receive recommendations for company products or services.


 
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